WP T4 – Business model and Visitor Intelligence 

T4. Output 1 Visitor Data Collection – digital tools

T4. Output 2 Text Analytics Digital Tool

T4. Output 3 Business Model Innovation Methodology

T4.1 Activity Establish Baseline Visitor Intelligence

T4.1.1 Deliverable Contextualised Visitor Experience Library – V1

T4.1.2 Deliverable Contextualised Visitor Experience Library – V2

T4.1.3 Deliverable Contextualised Visitor Experience Library – V3 

T4.1.4 Deliverable Contextualised Visitor Experience Library – V4

 T4.2 Activity Research into eye-tracking

T4.2.1 Deliverable Visitor Intelligence: Eye-tracking Tool Analysis (report and demo)

T4.2.1 Deliverable V2T (Voice-to-Text)

T4.3 Activity Digital profiling Tool (DPT)

T4.3.1 Deliverable Digital profiling Tool (DPT) – V1

T4.3.2 Deliverable Digital Profiling Tool (DPT) – V2

T4.4 Activity Text Analytics Tool (TA)

T4.4.1 Deliverable Text Analysis Tool (TA) – V1

T4.4.2 Deliverable Text Analysis Tool – V2

T4.5 Activity Business Model Innovation (BMI) Methodology

T4.5.1 Deliverable Business Model Innovation (BMI) Methodology – V1

T4.5.2 Deliverable Business Model Innovation (BMI) Methodology – V2

T4.6 Activity Revenue models for virtual experiences

T4.6.1 Deliverable Report of recommendations into revenue models for virtual experiences